asfoods.com
rebranding, packaging design, instant marketing, pop-up stores retail design, exhibition stand design.
Neaples-Rimini-Milan, 2020-2024
Asfoods is a renowned e-commerce specializing in functional food.
In 3 years I have designed about 20 brands with their more than 300 products, from conception to their presence in supermarkets.
My role extends from creating distinctive logos and innovative packagings to handling persuasive copywriting for advertising campaigns.
I also manage the design and execution of multichannel advertising campaigns, including engaging social media content.Beyond online activities, I have actively contributed to bringing the Asfoods brand into the real world through the setup of annual pop-up stores in Milan and in fairs like Rimini Wellness.The most significant success brand is "Fitporn" (fitporn.com), present in supermarkets such as Carrefour and Conad.